Release Landing Pages

Every release in LabelGrid can have its own public landing page, hosted for you, that gives fans one link to pre-save the release before launch and open it on their favorite platform afterward. This guide covers turning landing pages on, sharing them, configuring what a pre-save does, collecting fan emails, and reading the analytics.

What a release landing page is

A landing page is a fan-facing page for a single release. It shows your artwork, the title, and the artist, and its buttons change around release day:

• Before release day — a Pre-Save on Spotify button (plus any pre-order links you add) so fans can commit to the release ahead of launch.
• On and after release day — buttons to open the release on each streaming and download platform it is live on.

Every landing page lives at a shareable address:

https://links.labelgrid.com/{label-slug}/r/{catalog-number}

Each page also has a short lbl.gr link, so you have a tidy URL for social bios, ads, and print.

Turn landing pages on

Landing pages are controlled at two levels: a label-wide default, and a per-release setting that can inherit or override it.

Step 1 — Enable at the label level

1. Open your label settings and go to the Web tab.
2. Turn on Enable Landing pages.

This sets the default for every release under that label. Releases that have not been customized will follow this switch.

Step 2 — Set each release (optional override)

Every release can either follow the label default or override it:

1. Open the release’s Landing Page panel — click the Landing Page button on the release page, or choose Landing Page from the release-list row menu.
2. Choose Use label default to follow the label-wide switch, or Customize for this release to control it independently.

Because the setting is per release, you can turn a landing page on for a single release even when the label default is off, or off for a single release when the label default is on.

Tip

The Landing Page panel shows whether the page is currently live, and — when it is not — the reason why. If a page is not appearing, open the panel first to see the status before troubleshooting.

The Landing Page panel

The Landing Page panel is your control center for a single release. It shows:

• Live status — whether the page is live, with the reason when it is not.
• The shareable link — with buttons to copy it or open it.
• The configuration — the settings that apply to this release (inherited or customized).
• 30-day stats — views, pre-saves, and clicks at a glance, linking to the full Landing Analytics tab on the release.

Configure pre-save actions

Before release day, the landing page’s main button is a Spotify pre-save. You decide what happens when a fan pre-saves. The available actions are:

• Save the release to the fan’s Spotify library on release day. This always happens — it is the core of a pre-save.
• Follow the artist(s) on the release.
• Follow a specific artist you choose.
• Add the release to a playlist the fan picks from their own Spotify playlists.
• Follow a playlist you specify.

Turn on any combination that fits the campaign.

How the pre-save works for fans

The landing page discloses the exact actions to the fan before they connect Spotify — this is required by Spotify. The fan authorizes through their own Spotify login. LabelGrid stores that authorization securely (encrypted) and completes the pre-save automatically on release day, adding the release to the fan’s library and carrying out the follow and playlist actions you configured.

Note

A pre-save needs the fan’s own Spotify authorization. Only the actions you configured and disclosed on the page are performed — nothing else.

Collect fan emails (optional)

You can collect fan emails on your landing pages to build a direct audience.

• The fan must first tick an explicit consent checkbox (“Email me updates…”). Only after they consent does the email field appear.
• Emails are stored encrypted and are only shared with your label.
• You can make email capture optional, or required to pre-save.

Download your subscribers

Export the fans who signed up as a CSV:

1. Open your label settings and go to the Web tab.
2. Click Download Subscribers.

Customize the look and copy

You set a default configuration at the label level — those defaults apply to every release that has not been customized — and you can override any of it per release. You can customize:

• Call-to-action text — the wording on the main button.
• Description — supporting copy for the release.
• Page style — choose Aurora, Press, or Mono.
• Pre-order links — buy or pre-order destinations shown before release day. After release, the streaming buttons replace them automatically.

See your analytics

Landing pages report at two levels.

• Per release — the Landing Analytics tab on the release shows views (including uniques), pre-save conversions broken down by action, and platform clicks per day or over a date range.
• Label rollup — your label settings show the same metrics rolled up across all your releases.

Add your own tracking (optional)

In your label settings you can add your own:

• Meta (Facebook) Pixel ID
• Google Analytics 4 Measurement ID

These fire on your landing pages so you can measure campaigns in your own tools. In the EU, EEA, and UK, they fire only after the visitor accepts the consent banner.

Privacy

Each landing page links a LabelGrid Release Pages Privacy Notice, also available at links.labelgrid.com/privacy. It covers the Spotify connection, email consent, the cookieless aggregate statistics LabelGrid collects, and any pixels you add.

Manage landing pages over the API

If you use the LabelGrid public API, you can read and update a release’s landing-page configuration programmatically:

GET   /releases/{release}/landing-config
PUT   /releases/{release}/landing-config
PATCH /releases/{release}/landing-config

For authentication, the full schema, and examples, see the API Overview and Quickstart and the API reference and changelog.

Related guides

• Pre-Save Campaigns — pre-saves through LabelGrid Gate and the WordPress plugin
• Analytics — streaming analytics across your catalogue
• Store Links — how store links are collected after delivery
• API Overview and Quickstart — authenticate and automate with the public API

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Questions about release landing pages? Contact our support team.